The Toyota Auris won the title Fleet New of the Year 2013

Representatives of the Toyota Motor Czech company received an important award as part of the gala evening to announce the 6th year of the ALD Automotive Fleet Awards poll. It took place on October 3, 2013 in the premises of the Stará csičička museum in Bubenč, Prague.

The largest domestic specialized survey focused on fleet management and company cars was again announced in a total of twenty-one categories.

This year, the evaluation was again carried out by an unusually large jury consisting of a hundred managers of various companies operating in the Czech Republic. The invitation to the jury was also accepted in large numbers by representatives of the top management of these companies, i.e. people who directly make decisions or have a significant influence on the choice of vehicles.

In the Fleet New Year 2013 category, Toyota Auris Hybrid Touring Sports won first place . This category was announced by the editors of the magazine FLEET company cars. This important model of the Japanese car company, like the other 5 models, uses the innovative and environmentally friendly Hybrid Synergy Drive technology, which Toyota introduced in the Czech Republic in 2004, in the then iconic Prius model.

The Toyota Auris Touring Sports , which is the hot new product of 2013, currently plays a very important role in the Toyota brand portfolio, because after a long time the Japanese automaker is returning to the very attractive C-combo segment and, moreover, exclusively with a choice between three types of drive . It is the possibility of choosing a drive unit, as well as the renowned reliability with very low operating and service costs, that predetermine the Auris Touring Sports model to be the choice among fleet customers.

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" Of course, we are very happy about this award in the field of fleet. Winning this award for our new product this year with a full hybrid drive clearly shows the ever-increasing interest in this innovative and gentle technology. Toyota has already sold more than 5 million fully hybrid cars in the world, and their European sales are also experiencing a significant increase. We are also noticing the same trend in the Czech Republic, and we firmly believe that the award we received today for the Auris Hybrid Touring Sports is a good signal for our fleet customers, who require above all the reliability of the car and its low operating and maintenance costs ," he says Jakub Kühnl , Fleet Sales Manager of Toyota Motor Czech.

Source: Toyota